Position: Marketing Director
Location: Elgin, IL (On-Site)
Experience Level: Director
Experience Required: 7+ Years
Education Level: Bachelor’s Degree (MBA preferred)
Job Function: Marketing
Industry: Construction
Compensation: $91,000 - $130,000
Visa Sponsorship: Not eligible
Role Overview:
We are seeking an innovative and experienced Marketing Director with over 7 years of digital marketing expertise to lead strategic marketing initiatives that enhance brand awareness, customer acquisition, and revenue growth. The ideal candidate will have a strong background in the architecture, interior design, engineering, or construction industries, and will possess hands-on digital marketing experience, rather than merely overseeing a marketing team. This role involves collaborating with cross-functional departments to ensure alignment between marketing strategies and business objectives.
Key Responsibilities:
Strategic Leadership: Develop and implement comprehensive marketing strategies for multiple brands to drive global recognition and growth.
Brand Development: Position brands as leaders in the construction technology sector through targeted campaigns and effective messaging.
Demand Generation: Create demand for products through business development marketing campaigns, account-based marketing (ABM), partnerships, and innovative digital marketing tactics.
Team Leadership: Build and mentor a high-performing marketing team, establish clear goals, foster accountability, and encourage a collaborative culture while demonstrating a hands-on approach to achieve results.
Market Analysis: Monitor market trends, consumer insights, and competitor activities to continuously optimize marketing strategies.
Collaboration: Work closely with product teams, sales, and leadership to ensure marketing efforts align with business goals and customer needs.
Qualifications:
7+ years of experience in digital marketing, with at least 3 years in a leadership role.
Proven track record of driving revenue growth through digital marketing, brand positioning, and demand generation.
Strong knowledge of digital marketing channels, including SEO, SEM, content marketing, social media, and analytics.
Exceptional leadership, communication, and interpersonal skills.
Experience in managing marketing teams and collaborating with various departments.
Bachelor’s degree in Marketing, Business, or a related field; MBA is a plus.
Preferred Skills:
Experience in the architecture, interior design, engineering, or construction industry.
Advanced graphic design skills, particularly with Adobe Creative Suite.
Knowledge of international marketing and global brand strategies.
Why Join Us?
Play a crucial role in a rapidly growing tech company that is transforming the construction industry.
Leadership position with the opportunity to significantly impact our global brand presence.
Competitive compensation package, including health and retirement benefits.
Collaborative, innovative, and forward-thinking work environment.
Flexible working options.